Idea Lab

Demand Radar

Don't have an idea yet? Radar finds money-backed problems people keep complaining about, and turns them into web apps, automations and AI agents you can build and sell.

How to use it

1Pick what you want to build and whether you'd sell it as a product or a service.
2Add a niche or audience (or start from a saved idea). More detail gives sharper results.
3Press Scan for demand. You get 6 opportunities with a demand score and the best channel to sell each one.
4Like one? Press Sharpen to 90+ for narrower, higher-demand versions, then save it to your vault.

What it does

✓ AI research based on public demand signals: the kinds of complaints people post on Reddit, Instagram, YouTube, Upwork and in app reviews, and what they search for on Google and Bing
✓ Scores demand and competition, suggests a price and the marketing channel that fits these buyers
✓ Gives one concrete move to land your first customer this week

What it doesn't do

– It does not scrape those sites live or quote real posts. Quotes are typical paraphrases and scores are estimates
– It does not judge an idea you already have. That's the Idea Validator's job

Which Idea Lab tool do I need?

No idea yet Demand Radar(you're here)Problems people already pay to fix, as ideas you can build

I have an idea Idea ValidatorAn honest Build / Pivot / Kill score and a 5-day demand test

Found something on the Radar? Run it through the Validator before you build.

RedditInstagramYouTubeGoogleBingUpwork

AI research on the kind of demand signals found on these platforms. Not a live feed.

What do you want to build?

How do you want to make money from it?

Niche to scanoptionalWho do you want to sell to?optional

Or scan around a saved idea (optional)

Already-in-demand ideas

Problems people keep paying to fix. Scan your own niche for fresh ones.

AI Agent

Demand

Physio clinics lose patients after visit two

"Half our new patients never book a third session, and nobody has time to chase them."

Who: Physio, chiro and sports-therapy clinics with 2–10 practitioners

Shows up in: Clinic-owner Facebook groups and practice-management forums

Build: Rebooking agent that texts drop-off patients their plan progress and a one-tap booking link

Charge

$200–500/mo per clinic

Competition

low

Best channel to sell it

Cold email + a follow-up call

Clinic owners read email between patients and respond to a specific revenue number, not to social posts.

First customer move: Email 30 local clinics: 'You likely lose a big share of patients after visit two. Want me to win 10 back free?'

Automation

Demand

Bookkeepers drowning in receipt data entry

"I spend 10 hours a week typing receipts into Xero for clients."

Who: Solo bookkeepers and small accounting firms

Shows up in: r/Bookkeeping threads and Upwork data-entry job posts

Build: Inbox-to-accounting automation that extracts and posts bills for approval

Charge

$300–700/mo + setup

Competition

medium

Best channel to sell it

LinkedIn outreach

Solo bookkeepers network and pick up tools on LinkedIn, and a free trial batch is easy to offer there.

First customer move: Offer 50 receipts processed free to 5 bookkeepers in a LinkedIn group.

Web App

Demand

Agencies can't show clients what they did

"Clients keep asking 'what did you do this month?' and reporting takes a full day."

Who: Small marketing agencies with 5–30 clients

Shows up in: Agency-owner communities and 1-star reviews of reporting tools

Build: Auto-generated monthly client report portal pulling from ads + analytics

Charge

$49–199/mo per agency

Competition

high

Best channel to sell it

LinkedIn outreach

Agency owners post about client reporting on LinkedIn and expect to be pitched there.

First customer move: Build one report free for an agency owner who posts about reporting pain.

Web App

Demand

Contractors lose jobs to slow quotes

"By the time I send a quote, they've hired someone else."

Who: Cleaners, painters, movers, landscapers

Shows up in: Trade subreddits and Google reviews mentioning 'never got a quote'

Build: Embeddable instant-quote calculator with lead capture

Charge

$800–2,000 build + $50/mo

Competition

low

Best channel to sell it

Local outreach (DM + call)

Local trades rarely browse forums; a mock-up built on their own prices, sent directly, gets a reply.

First customer move: Mock up a calculator using a local cleaner's public prices and DM it to them.

AI Agent

Demand

Recruiters buried in unqualified CVs

"I get 300 applications and 280 are irrelevant."

Who: Small recruitment agencies and SME hiring managers

Shows up in: r/recruitinghell (employer side) and HR forums

Build: CV screening agent that scores against the job and ranks a shortlist

Charge

$300–900/mo

Competition

medium

Best channel to sell it

Cold email

Agency recruiters live in their inbox and judge a tool on a concrete result like a ranked shortlist.

First customer move: Screen one live job's applicants for free and send the ranked shortlist.

Automation

Demand

Creators can't keep up with repurposing

"I record a podcast every week but never have time to turn it into clips and posts."

Who: Coaches, podcasters and B2B founders

Shows up in: Creator communities and Upwork 'content repurposing' jobs

Build: Long-form → 10 assets automation with a review queue

Charge

$300–1,000/mo

Competition

high

Best channel to sell it

Instagram content (reels)

Creators discover tools through other creators' content, so before/after clips sell it best.

First customer move: Repurpose one episode free for a podcaster with 1k–10k listeners.